THIS IS TRUTH IN ADVERTISING
We named our company TRUTH in ADVERTISING for a reason. We believe there are too many agencies and media outlets that are focused on achieving their goals…not yours. This leads to less-efficient buys and wasted advertising dollars.
With 20+ years of experience in the advertising industry, weʼve worked with all of the major ad agencies from the station side. We know that our agencyʼs goal is to increase sales for your product or service. Sadly, not all agencies have your best interest in mind. Itʼs not about “whatʼs in it for us”, itʼs about whatʼs in it for you.
WHAT DOES THIS MEAN FOR YOU?
Our exhaustive market research ensures that every dollar of your budget goes to media that reaches the highest number of your customers. We fish where the fish are. And again, this leads to greater efficiency and no waste.
We negotiate rates and ratings and have our reps guarantee that these plans reach the number of targets you were promised. We donʼt take anyoneʼs word for it. We are presented with reports on the numbers reached on each campaign to ensure you get what you paid for.
We donʼt accept media company “packages”. One guarantee is that every media company’s “package” is filled with what that media company needs to sell, not necessarily what you need to buy. They have a budget to hit. We donʼt. We collect research, rates, ratings, impression numbers and construct our own plan from the ground up. There are no skipped steps, no corners cut, and no “packages”. We use this same process every time because it works.
Donʼt take our word for it. Contact us and we will be happy to get you in contact with any of our clients so you can ask them how efficient their advertising is since they started working with us.